Original research, published only when it's real
This section is where Pinnacle will publish original benchmark studies and data drawn from the audits and projects I actually run. I'm not publishing invented statistics to fill this page. Reports go live here once there's genuine first-party data to back them.
How my research will work
Every report I publish here will state its data source, sample size, methodology, and date, and will be explicit about its limitations. I won't present estimates as facts, and I won't publish a number I can't stand behind.
Planned reports
Website Performance Benchmark
Core Web Vitals findings across a sample of business websites I audit.
Coming soon
AI Search Readiness Report
How structured data and answer-first content affect machine readability.
Coming soon
Small Business SEO Benchmark
Common technical SEO gaps found across independent business websites.
Coming soon
In the meantime
My Insights section covers the same technical ground (SEO, Core Web Vitals, AEO/GEO) with practical explanations rather than statistics, including real, current measurements from my own site.