My Trading Room
A customizable trading analytics dashboard for solo traders, algo vendors, and fund managers.
- Industry
- SaaS & Technology
- Service provided
- Web & Mobile App Development
The results
Complex analytics made simple
Three audiences, one page
Free start with demo accounts
The challenge
My Trading Room lets traders build their own analytics dashboard from drag and drop widgets and sync MT4 and MT5 accounts. The site had to make win rate, drawdown, equity curves, and profit factor feel approachable, and show three very different audiences why the product fits them.
The approach
We framed the product around one line, the trading dashboard you design, and backed it with a live workspace preview, a widget library explained in plain words, and clear paths for solo traders, algo vendors, and fund managers. A free start with demo accounts and no card removes the first barrier to signup.
The outcome
Traders understand what they can build, which numbers they will see, and how to share a read only view before they create an account.
What we shipped
Expertise demonstrated
This project shows how we explain a data heavy analytics product in plain language and speak to several audiences on one page without losing focus.