SES
An industrial and environmental services site that speaks to plant managers, not office cleaning buyers.
- Industry
- Cleaning Services
The results
Speaks to plant managers, not office cleaners
Two service lines made clear
Wins recurring contracts
The challenge
SES covers industrial services like hydroblasting and tank cleaning alongside environmental work like hazardous waste recycling and emergency response, serving industries from chemical manufacturing to oil and gas. The site had to speak credibly to plant and safety managers instead of reading like a generic commercial cleaning page.
The approach
We organised the site around the two real service lines, industrial and environmental, listed the industries served plainly, and carried a safety first message through the page alongside a request a quote path built for how facility and procurement teams actually decide.
The outcome
A site that opens doors with the plant managers and procurement leads who sign multi year industrial service contracts.