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SEO, AEO and GEO that earn rankings and citations, not just reports

SEO with me is not a monthly PDF. It is the way the site is structured, the way pages are written, and the way they are wired to answer real queries. I build for search engines and AI answer engines at the same time.

What is seo, aeo & geo?

SEO, AEO, and GEO are the practices of structuring a website, its content, and its metadata so it ranks in traditional search engines (SEO), gets quoted by AI assistants like ChatGPT and Perplexity (AEO), and gets cited in generative search results like Google AI Overviews (GEO). Pinnacle Web Services builds all three into the site itself, through technical SEO, structured data, and clearly written, quotable content, rather than treating SEO as a separate report. Ongoing SEO, AEO and GEO is $400 per month (USD).

Technical SEO built into the site

Fast loads, clean HTML, proper heading structure, canonical tags, sitemaps, structured data, and internal linking that a crawler can follow without effort. Every route gets its own metadata, own Open Graph, and its own schema, so no page has to fight for identity.

On page and content

Each page targets a real intent, not a keyword in isolation. I write with clarity, use headings a reader and a machine can both follow, and answer the questions people actually ask around the topic. That is why FAQ schema and long form service pages sit at the core of the work.

AEO and GEO built alongside SEO

Answer Engine Optimisation and Generative Engine Optimisation are not separate campaigns. The same structured content that ranks in search also gets cited by ChatGPT, Perplexity, and Google AI Overviews. I format for both audiences at the same time.

Measurement without vanity

I track rankings and traffic, but I anchor decisions to what moves the business, whether that is leads, bookings, or revenue. Weekly, not daily, so signal outweighs noise.

How much do SEO, AEO and GEO services cost?

Ongoing SEO, AEO and GEO work at Pinnacle Web Services is $400 per month (USD). Results depend on the competition and the starting point of the site, and nobody can honestly guarantee a ranking or an AI citation, so the work is measured against traffic and enquiries rather than promises.

What is included

  • Technical SEO baked into the build
  • Per page metadata, canonical, and schema
  • Sitemap, robots, and internal linking done right
  • AEO and GEO for AI answer engines
  • Reporting anchored to business outcomes

Frequently asked questions

How much do SEO, AEO and GEO services cost?

Ongoing SEO, AEO and GEO at Pinnacle Web Services is $400 per month (USD).

How long before SEO shows results?

Technical wins show within weeks. Ranking gains for competitive queries usually take three to six months of consistent work.

Do you do SEO for existing sites, not just new builds?

Yes. I audit the site, fix the technical foundation, and then work on content and authority.

Do you cover local SEO?

Yes. Local landing pages, structured data, and Google Business Profile setup where relevant.

What is AEO and GEO?

AEO is Answer Engine Optimisation, formatting content so AI assistants cite it. GEO is Generative Engine Optimisation, the same idea for generative search experiences like AI Overviews. I build for both.

Selected work

Molly Maid website screenshot
Molly Maid
Lee Massage website screenshot
Lee Massage
Oiled Cairns website screenshot
Oiled Cairns

Related insights

What Is SEO? Technical, On-Page, and Local SEO Explained
SEO (Search Engine Optimization) is the practice of structuring a website and its content so search engines can crawl, understand, and rank it for relevant queries. It has three practical layers: technical SEO (can the site be crawled and rendered fast), on-page SEO (does each page clearly target a topic with the right metadata and content), and local SEO (does the business show up for near-me and city-specific searches).
How to Do an SEO Audit: What I Actually Check
An SEO audit is a structured review of a website's crawlability, on-page signals, content, and technical health to find what is blocking search visibility. A useful audit produces a prioritized list of fixes, not just a score. Mine checks status codes, canonical accuracy, title and description length and duplication, schema validity, sitemap correctness, and Core Web Vitals across every indexed URL.
Core Web Vitals Explained for Business Websites
Core Web Vitals are three metrics Google uses to measure real-world page experience: LCP (Largest Contentful Paint, how fast the main content loads), CLS (Cumulative Layout Shift, how much the page jumps around while loading), and INP (Interaction to Next Paint, how quickly the page responds to a click or tap). Google's 'good' thresholds are LCP under 2.5s, CLS under 0.1, and INP under 200ms.
What Is AEO (Answer Engine Optimization)?
AEO (Answer Engine Optimization) is the practice of structuring content so AI-powered answer tools, like ChatGPT, Perplexity, and voice assistants, can extract a clear, direct answer from it. In practice, it means leading with a concise answer, usually 40-100 words, immediately under a heading, before the supporting detail follows.
What Is GEO (Generative Engine Optimization)?
GEO (Generative Engine Optimization) is the practice of structuring content so it is more likely to be surfaced and cited inside AI-generated answers, such as Google's AI Overviews or Perplexity's generated summaries. It overlaps heavily with AEO but focuses specifically on generative, multi-source summaries rather than single, direct-answer responses.
SEO vs AEO vs GEO: What's the Difference?
SEO optimizes for ranking in traditional search results. AEO optimizes for being the direct answer an AI assistant reads out or quotes. GEO optimizes for being cited inside a generative, multi-source AI summary. They aren't competing strategies. The same well-structured, factual content tends to perform across all three, because all three ultimately reward clear, trustworthy, well-organized information.

Other services

Custom Web & App Development
Custom web development for websites, web apps and mobile apps, built in React and TypeScript to load fast and convert. Websites from $850, web apps from $1,250.
Web Design
Custom web design for small businesses and brands: landing pages from $400, websites from $850. Designed and built by one team, fast on every device.
Lead Generation
Lead generation landing pages, forms, and campaigns that capture high intent leads and route them to your team by email and WhatsApp in real time.
E-commerce
Custom e-commerce storefronts from $1,350 with fast checkout, secure payments and a clean admin. Fixed quote after a short call; launch in two to six weeks.
Graphic Design
Logos, brand identity, and visual systems that stay consistent across web, mobile, print, and social. Design that works as hard as your product.
Marketing
Paid ads, social, email, and content marketing engineered around your site and tracked to real revenue. Growth that compounds, not vanity metrics.

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